ABP Ananda, the Bengali News Channel (operated by MCCS India Pvt. Ltd.) headed by ABP News, supported by the team of Srimati Roy, Vikas Singh and Abhinav Suresh Khare, organized an event where in an inflatable balloon measuring 51 feet in height and representing the word ‘NA’ (‘no’ in Bengali language) was deflated in front of a crowd of 2,500, on April 21, 2012 at Maddox Square, Kolkata.